Is Apple screwing up location-based advertising opportunities?

Eh sì:

" [...] The biggest impact that will be felt from Apple's new maps is the impact on localized search. [...] The problems will prove to be even more impactful when it will come to marketers create location-based campaigns — a trend that has been rapidly growing. Everything nowadays is about location, therefore, if there is a glitch of some sort – it will be a problem for both marketers and consumers.[...] "

http://www.mobilemarketer.com/cms/news/advertising/13899.html